We are thrilled to invite you to our 2nd Annual Bucksbaum Lectureship in Business featuring Greg Hoffman, former Chief Marketing Officer at Nike as our distinguished speaker.

Event Details:
Date: Thursday, November 14, 2024
Time: 7:00 p.m. (Doors to the Knapp Center will open at 5:30 p.m.)
Location: The Knapp Center at Drake University
Livestream: https://live.drake.edu/

Hoffman’s lecture—titled, Emotion by Design: Creative Leadership Lessons from a life at Nike—will offer a glimpse into the mind of a visionary marketer who has helped shape Nike’s powerful brand story during his nearly 28-year tenure. From his role in creating campaigns that resonate globally to his understanding of design-driven leadership and innovation, Hoffman’s expertise promises to offer inspiration and practical takeaways for all business leaders and creatives.

This event is free and open to the public, with no registration required. A clear bag policy will be enforced for those joining us in person.

We look forward to seeing you there!

Learn More